RSSAuthor Archive for Marc Johnson

Marc published his first novel Becoming in 2010. It’s a kick-ass book with monsters and dreams and stuff, and you should buy it. Since then, he’s written thousands of articles for TheToneKing.com, many of which have been picked up for circulation by manufacturers and other news outlets. His next book, Drugs and Pancakes, should be available early 2014 if his alcoholic editor can find time to work on it in-between destroying his liver and screaming about punctuation. He graduated from Roosevelt University with honors, which means that he’s not as dumb as he looks. He’s been playing guitar for over 25 years, which is almost twice as long as most of his students have been alive.

Guitar Center Liquidates $13 Million From Musician's Friend

Guitar Center Liquidates $13 Million From Musician’s Friend

Anybody who’s ever been in a sinking ship will tell ya, “If it ain’t nailed down, you throw it overboard.” That’s why when The Music Trades reported that “GC Blows Out $9.0 Million in Inventory,” I got a sinking feeling myself. Intrigued, I obtained a list of the inventory that was being liquidated to get […]

Volante Guitars: Custom Guitars That Give Back (Interview)

Volante Guitars: Custom Guitars That Give Back (Interview)

Passion is what David Volante describes as the impetus behind Volante Guitars. TheToneKing.com interviews David Volante about building custom guitars for less.

An Open Letter to G&L Guitars: Get Your Head Out of Your Ass!

An Open Letter to G&L Guitars: Get Your Head Out of Your Ass!

The outstanding product that you produce as a guitar manufacturer is belied by your terrible mismanagement as a company.

U2 Can Play Guitar

U2 Can Play Guitar

Have you heard the one about the two members of U2 who were asked to be on Fender’s Board of Directors?

Exclusive: Diamond and Soldano Amps Join Forces to Give Players Better Access to Their Gear

Exclusive: Diamond and Soldano Amps Join Forces to Give Players Better Access to Their Gear

Diamond Amplification and Soldano Amps, two giants in the world of high-end amplification design, are about to join forces to make it easier for players to check out their gear.

Breaking Up is Hard To Do: Behringer and Guitar Center Part Ways

Breaking Up is Hard To Do: Behringer and Guitar Center Part Ways

In what is slowly becoming a mass exodus for manufacturers, Guitar Center has lost yet another one. Guitar Center severed ties with Behringer right after Behringer said that they were putting GC on “business hold”

Fender Bender: What Is The Future of Fender Guitars?

Fender Bender: What Is The Future of Fender Guitars?

Ever since Fender pulled out of its IPO two years ago, they’ve been going through a ton of changes. Some of those changes have left us scratching our heads.

Everything is Awesome: Guitar Center Gets New Owners

Everything is Awesome: Guitar Center Gets New Owners

Remember how we said that Ares was poised to buy Guitar Center from Bain Capital a couple of weeks ago? Yeah. So, that happened.

Overload: Has Guitar Center's Debt Come Due?

Overload: Has Guitar Center’s Debt Come Due?

Ares financial loaned GC a lot of money and is looking to take payment in the form of ownership of the company. Where I come from, that’s a job for the Repo Man.

Keep It Clean: The Roadie Rag Helps Players Keep Their Gear Looking and Playing Like New

Keep It Clean: The Roadie Rag Helps Players Keep Their Gear Looking and Playing Like New

Proper hygiene is important. So, brush your teeth and clean your guitar.